Knowledge that's fun: Welcome to water lab The Studio

Our in-house video and asset platform is now live – exclusively for registered users and members of our water lab customer community. A milestone for us, and an opportunity to give you a small look behind the scenes together.

What awaits you in "The Studio"?

water lab is our protected space for knowledge sharing and co-creation among like-minded professionals. True to the spirit of a lab, this is a place to experiment, try things out, and above all, share knowledge. Security is, and remains, a team sport. With water lab The Studio, our customers and registered users now get a completely new way to experience content:

✅ High-quality video formats where we discuss the latest news from the Microsoft Security ecosystem
✅ Best practices and assets: threat intelligence, hunting queries, insights into current threat scenarios, guidance on how to prepare, and much more
✅ Partner insights, for example from joint productions with Microsoft
✅ And last but not least: authentic voices from the community, for the community

We know there's no shortage of content platforms out there. Our goal was rather to package this knowledge in a way that's not just informative, but also entertaining and easy to consume.

Why "The Studio"?

In our projects with companies across a wide range of industries, we see every day how important trusted dialogue and the ability to make sense of market developments truly are. This is exactly where The Studio comes in. The platform offers our customers a curated selection of videos, assets, insights, and tools:

• It's not about content volume: less is more.
• It's not about advertising or sales, but about genuine learnings.
• It's not about one-way communication, but about community.

From the initial idea through conceptual development to implementation and go-live: water lab The Studio is the result of countless conversations, brainstorming sessions, sketches, and – not least – real teamwork. Ultimately, our goal was to create something both new and familiar: a platform that delivers genuine value, sparks enthusiasm for learning, and above all, puts our customers at the center.

Who is "The Studio" for?

The Studio is available to members of our water lab community – that is, everyone with whom water has an active customer relationship. In addition, interested users can register on the platform and gain access to curated content. The Studio is a space to browse, dive deeper, and ask questions.

What's next?

We're still just getting started, but we have big plans. New formats are in the works, co-creation with our customers will become a central element, and of course we're also inviting our partners to help shape content. So stay tuned – there's more to come.